How PR Campaigns generate high-quality leads for your business

PR Campaigns generate high-quality leads for your business explained by Neil Colvin, CEO of Columbus Marketing Experts

How PR Campaigns generate high-quality leads for your business is a fairly direct approach that anyone can take. Public relations is a game-changer for generating high-quality leads in your business. First, it builds undeniable credibility and trust, with studies showing that 92% of consumers prefer earned media over paid ads. Media coverage from reputable sources […]

How PR Campaigns Enhance Your Brand Reputation

How PR Campaigns Enhance Your Brand Reputation explained by Neil Colvin, CEO of Columbus Marketing Experts.

PR campaigns enhance your brand reputation through various means. PR or Public relations campaigns play a pivotal role in enhancing your brand reputation by laying a foundation of trust and credibility. Through transparent communication and authentic storytelling, PR helps brands resonate with their audiences while differentiating them from competitors. Positive press coverage, influencer partnerships, and […]

How to Launch a Mini PR Campaign That Works

Neil Colvin, CEO of Columbus Marketing Experts discusses his PR Campaign offerings that get you clients.

Launching a mini PR campaign can be an exciting way to elevate your brand’s presence. Start by defining clear objectives using the SMART framework, specific, measurable, achievable, realistic, and time-bound. Knowing your audience is crucial; research their interests and pain points to tailor your messaging effectively. Gather your team for creative brainstorming sessions to explore […]

Leveraging Artificial Intelligence In Digital Marketing Growth

Neil Colvin in business casual talking to two men about AI in digital marketing

Artificial Intelligence is redefining the landscape of digital marketing in thrilling ways. As businesses eagerly adopt AI, they find themselves better equipped to engage customers, automate tedious tasks, and drive impressive growth. Imagine automating email campaigns or social media scheduling, this newfound efficiency allows marketers to focus more on strategic thinking and creativity. AI dives […]

Bing vs Google: An In-Depth Search Engine Showdown for 2025

bing vs google

In 2025, the battle between Bing vs Google is shaping up to be intriguing. Google still dominates the market with over 90% share, while Bing is growing steadily, especially in the U.S. Search technologies are evolving; Google’s algorithms like MUM and BERT enhance context understanding, whereas Bing integrates AI to compete well in local searches. […]

Boost Your LinkedIn Profile Visibility with Daily Engagement

Boost your LinkedIn Profile by CEO of Columbus Marketing Experts Neil Colvin

Boost your LinkedIn profile to get more clients, social proofing, and business. Wondering how to turn your LinkedIn profile into a business magnet? Let’s dive into daily engagement techniques. Boost Your LinkedIn Profile – Daily LinkedIn Engagement Matters First things first, daily engagement on LinkedIn isn’t just for fun. Moreover, it’s a powerful tool to […]

Top 10 Search Engines In The World (2025 Updated List)

Top 10 Search Engines Deep Dive

Top 10 Search Engines In The World? Are you tired of constantly turning to Google for every search query? It might be the perfect moment to explore alternatives beyond this dominant search engine. If Google ever falls, you’ll already have an alternative ready. Discover the 10 most prevalently used search engines worldwide. Dive into our […]